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Are you driven by Outcomes or Income?

I recently posted a status that got a lot of comments, so I have decided to write a blog about it to further discuss the reason for the post. The post was, "Are you driven by your outcome or are you driven by income? Provide a great product for others and success will follow." 

I will like to start by using a line from Fabolous where he said, "Money can't buy happiness but its a good down payment." .  There is nothing wrong with wanting to get paid for what you do. I am not against making money. I think it helps to provide for a comfortable lifestyle. The issue comes in when the money is your only drive. The reason I say this is because eventually the money will no longer be enough. If you make 10 your going to want 20, then 30 and so on.  If the only motivator is cash, you will soon have tons of cash and have no one to share it with. 

As trainers I feel we should be driven by our outcomes. We should be focused on getting the clients to achieve their goals no matter what they might be. Clients will be able to tell if we really care about them or if we just want their credit card info. To often I hear stories of trainers who talk a great game and have a great sales pitch, but when it comes to getting the job done they drop the ball. I have also heard trainers who care and work hard for the first few sessions but then get comfy and slack off as the session progress.  We must always keep our focus on our outcome. I feel each session should have its own set of outcomes. This will keep you on point every session. 

With a great product, great success will follow. Notice I said success will follow; I did not say Money will follow. You must determine what the word success means to you. If my clients achieve their goals, that is success to me. Nothing makes me feel more successful then getting a text from one of my college athletes telling me how well they did in their last game, or an athlete telling me how they are now pain free from the treatments I gave them.  That defines success to me. I may get more and more clients because of these successes but that is not my drive. The increase in clients is a by product of caring about the clients, just like a great body is a by product of working out hard.  You must find what drives you. You must define success in your own terms. Only you know what makes you happy and what makes you tic. Find Your drive and Your success will follow. 

-FLO

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